Pop singer Beyoncé will launch a new women's perfume from February 2014 called Rise. She inaugurates a new franchise after Heat and Pulse...
The fragrance was composed by perfumer Loc Dong of IFF. The name of the perfume "Rise" is meant to be a war cry, inviting women to be all that they want to be in life.
The composition features a floral accord of orchid as this is Beyoncé's favorite flower, inspired by either a varietal, Gold Symphony, or an imagined accord called this way. MTV Style show a picture of the press package an editor was sent with opulent orchids attached to it. Generally speaking, the perfume has been created around the color gold to symbolize energy, optimism, power and strength. Beyoncé's husband is not fortuitously lanching a perfume for men inspired by the color gold as well, Jay Z Gold for Men.
The eau de parfum opens on top notes of bergamot, apricot and basil sorbet followed by a heart showcasing the Gold Symphony orchid accord , freesia and jasmine sambac. In the base, which is woody, there are notes of cashmere woods, musk and vetiver.
Eau de Parfum , 15 ml 15,49 € * approx
Eau de Parfum , 30 ml of approximately 24.99 Euros *
Eau de Parfum , 50 ml 32,99 € * approx
Deo Body Spray 150 ml approx 8,99 € *
Body Lotion , 200 ml approx 8,99 Euro *
Shower Gel , 200 ml approx 8,99 Euro *