Saturday, July 27, 2013

Meet The $4,200 bottle of perfume



Ah, Chanel No. 5. The perfume that’s considered the world’s most iconic by many a fragrance fan. But if you’re still shopping for Mother’s Day, why settle for just any bottle of the “now and forever” scent when you can purchase it in “its rarest, most collectible form”? That’s how the brand refers to its Grand Extrait edition, which runs $4,200 in its 30-ounce bottling — yes, nearly two pounds of perfume. (A 7.5-ounce Grand Extrait bottle can be had for $2,100.)

But it’s not just the quantity that counts. The Grand Extrait bottle is itself of “exceptional quality,” says a Chanel spokeswoman. Each is created through the use of molds, but also benefits from a glassmaker’s individual touch. To complete the package, the bottle is placed in what Chanel describes as a “hand-assembled, artisan-crafted case.” Chanel doesn’t provide exact details as to how truly rare the Grand Extrait is, but a Chanel spokeswoman says “very few pieces are produced” each year.

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